Business Studies

Business Studies Department Mission Statement by Mrs. Ahmed

“Success is not final; failure is not fatal: it is the courage to continue that counts.” – Winston Churchill

The vision

Business Studies is such an important subject and is the root of how the world exists today. Without business, many of us would not be able to do what we do. The vision of the Business Studies department is to share the passion of this important subject and bring Business Studies to life at the British School Alexandria (BSA). We aspire to teach our students how to be successful entrepreneurs and business leaders, considering that every student has the potential to be the leaders of our next generation. We aim to equip them with the right tools to enter the business world confidently and successfully, possessing the characteristics needed for success. At BSA, we aspire to make every business lesson enjoyable, productive, and beneficial so that we can create a solid foundation for our next generation leaders.

Mission statement

Our mission is to bring the world of business into the classroom and allow our students to grow by providing the necessary tools and resources to achieve their aims and objectives. We aim to make every lesson successful in fulfilling learning objectives by structuring every lesson to prepare students for their examinations and development of skills necessary to become our future leaders.

The key areas that we aim for our students to achieve are being innovative, engaged, confident, responsible, and reflective. We believe that by encouraging our students to develop these areas, our students will be exposed to opportunities that will allow effective learning to take place, which will then lead them to complete their course and providing them with the necessary academic qualifications needed for higher education or future business careers.

As an accredited High Performance Learning school, we believe in high performance for the many, not the few. Therefore, our mission at British School Alexandria is to develop the characteristics of High Performance Learning which will enable our students to succeed in life. A few examples of High Performance Learning attitudes that we focus on include being empathetic, agile, and hardworking, leading to the development of High Performance Learning skills including linking, analyzing, realizing, and creating to enable students to reach their full potential.

The Department strategy

The first strategy of the business department is to ensure that lessons are enjoyable and the passion that we possess is shared with every student so that they experience the meaningful learning that is required to pursue the subject further.

Our second strategy is to ensure that all topics covered from the syllabus are taught thoroughly from various perspectives (using theory and real-life examples) so that students can develop their independence and confidence to master their future actions.

Our third strategy is to equip our students with the skills required to successfully reach their goals in life. Skills such as communication, interpersonal skills, leadership skills, creativity, and innovation are some of the few skills that can make a difference in the future lives of our students. Projects that will require our learners to think critically or to create solutions to complex scenarios will provide students with the experience needed to enter the real world.

Our final strategy is to challenge and stretch our students so that every learner can reach their full potential, whilst providing consistent support and attention tailored to each learner. We believe that by doing this, our learners will be able to widen their minds to deal with various challenges faced in the future. Providing our learners with the tools to grow can provide our students with the confidence they need to overcome not only the challenges faced in examinations but challenges faced in every stage of their lives. We consistently use and refer to Bloom’s Taxonomy in our teaching methods to develop cognitive skills to enable students to reach higher levels in their learning.

Business Studies Department Aims

The aim of our Business Studies program here at the BSA is to ensure all students

  • Develop competence skills to excel in a broad range of business key terms.
  • Students are focused and motivated for question-solving within the specified time.
  • Engage in business-related events; collaborate orally with the business community and business activities to create crucial links in their learning.
  • Lead as Entrepreneurs by example in the world of Global International Business Ethics. 
  • Set realistic challenges and targets, monitoring progression and learning outcomes.
  • The ethos of working towards achieving a high level of personal performance with high expectations for each student and ensuring quality personalized feedback is given.
  • Rediscover their creative ideas and allow students to implement them into their lives.
  • Enhance a level of achievement and concentration using a variety of quality motivational and differentiation approaches to learning to engage active participation students.
  • Navigate smoothly through the transition of key stages of their learning and the business studies syllabus.     
  • Research and discover enhancing activities outside the core curriculum and making business studies enjoyable.


In summary, the business studies department is committed to lead students forward in line with our new vision for High Performance Learning (HPL) at BSA. This new HPL learning will create a business environment for learning with a positive attitude and innovation, focusing on the principles of being independent entrepreneurs and using innovative flexible, and reflective thinking whilst possessing the passion and drive of becoming a successful business/academic leader in the future.



Cambridge IGCSE Business Studies (0450)

 NOTE: Students commence their IGCSE qualification in years 9 and 10 and complete two external examination papers in year 11. Both papers are one hour and thirty minutes each.

Paper-1 short answer and data response       50% 80 marks

Four questions requiring a mixture of short answers and structured data responses

Candidates answer all questions

Externally assessed


Paper-2 is a case study    50% 80 marks

 Four questions based on a case study provided as an insert with the paper

Candidates answer all questions

Externally assessed


The Cambridge IGCSE Business Studies syllabus develops learners' understanding of business activity in the public and private sectors, and the importance of innovation and change. Learners find out how the major types of business organisation are established, financed, and run, and how their activities are regulated. Factors influencing business decision-making are also considered, as are the essential values of cooperation and interdependence.

Learners not only study business concepts and techniques but also enhance related skills such as numeracy and inquiry. The syllabus provides both a foundation for further study at Cambridge International A Level and ideal preparation for the world of work.

Syllabus link:

Content overview

1 Understanding business activity

This section introduces the underlying ideas and concepts of business and includes the purpose and nature of the business activity and how businesses can be classified. Enterprise and entrepreneurs, and why some businesses grow while others remain small are further important issues. How business size can be measured, types of business organization, business objectives, and stakeholder objectives are the concluding topics.

2 People in business

The focus is on the functional area of human resources and includes the importance and methods of motivating a workforce. How businesses are organized and managed and the methods of recruitment, selection, and training of employees are also considered. Finally, the section covers the importance and methods of effective internal and external communication.

3 Marketing

This section includes the role of marketing, the distinctions between niche and mass markets, and the techniques of market segmentation. The methods and importance of market research are covered. The central role of the marketing mix, i.e. the four Ps, is made clear. Marketing strategies to influence consumer decisions at home and in new foreign markets are the final topics in this section.

4 Operations management

The focus is on the functional area of production and includes the meaning and methods of production and how productivity can be increased. The different costs of production and break-even analysis are covered. The section concludes with the importance and methods of achieving quality in the production process and location decisions of businesses.

5 Financial information and decisions

This finance and accounting section covers the need for and sources of business finance, cash-flow forecasting, and working capital. Simple income statements are covered as well as statements of financial position and the analysis of accounts including why and how accounts are used.

6 External influences on business activity

This section focuses on different external influences on business activity and how these impact on a business. It includes government influences on economic, environmental, and ethical issues and how they impact on the functional areas of businesses. In addition, the international economy including globalization and its effects on businesses and governments, multinational businesses, and exchange rates are important issues.

Legal constraints are an external influence to be considered but these influences are covered in the relevant functional areas above, as well as in this last section.


Cambridge International AS and A Level Business - 9609

The Business syllabus enables learners to understand and appreciate the nature and scope of a business, and the role it plays in society. The syllabus covers economic, environmental, ethical, governmental, legal, social, and technological issues, and encourages a critical understanding of organizations, the markets they serve, and the process of adding value. Learners examine the management of organizations and, in particular, the process of decision-making in a dynamic external environment.

From the 2016 examination series, this syllabus will replace Cambridge International AS and A Level Business Studies (9707).


Students who progress onto further Higher Education in Business Studies

Students may progress on to further education taking one of the core content of the A

level syllabus. Business studies have a broad range of topics that can be researched in detail. It is an essential subject for any business-related and some language courses. Depending on the country of further study the greater the significance. All courses have an element of business and especially significant an entrepreneur starting up your own business. Some of the areas employing business graduates are Accountancy, advertising, banking, investment, and financial services, general management, HR/personnel management consultancy public relations retail management sales, and marketing. Business Studies is one of the most international study subjects in the world and is often paired alongside language subjects. Marketing (knowing your audience) is part of the core contents of business studies. This becomes important when students develop products and become entrepreneurs. A variety of career choices, gain a competitive edge, more effectively how to communicate, manage, and lead people.

Note: A level students cover everything


 AS LEVEL 1 Business and its environment

  • Enterprise
  • Business structure
  • Size of business
  • Business objectives
  • Stakeholders in a business


  • Business structure
  • Size of business
  • External influences on business activity

 AS LEVEL 2 People in organizations

  • Management and leadership
  • Motivation
  • Human resource management


  • Human resource management
  • Organisational structure
  • Business communication

AS LEVEL 3 Marketing

  • What is marketing?
  • Market research
  • The marketing mix


  • Marketing planning
  • Globalisation and international marketing

 AS LEVEL 4 Operations and project management

  • The nature of operations
  • Operations planning
  • Inventory management


 Operations planning

  • Capacity utilization
  • Lean production and quality management
  • Project management

AS LEVEL Finance and accounting

  • The need for business finance
  • Sources of finance
  • Costs
  • Accounting fundamentals
  • Forecasting cash flows and managing working capital


  • Costs
  • Budgets
  • Contents of published accounts
  • Analysis of published accounts
  • Investment appraisal

AS LEVEL NO TOPICS 6 Strategic management

  • No topics at AS Level]


  • What is strategic management?
  • Strategic analysis
  • Strategic choice
  • Strategic implementation


For Cambridge International AS & A Level Business, candidates:

  • Take Papers 1 and 2 only (for the Cambridge International AS Level qualification)


  • Follow a staged assessment route by taking Papers 1 and 2 (for Cambridge International AS Level qualification) in one series, then Paper 3 (for the Cambridge International A Level qualification) in a later series


  • Take Papers 1, 2 and 3 in the same examination series, leading to the full Cambridge International A Level.

All components are externally assessed.